Recurring Donor Sentiment Report

Go from a recurring giving option to a data-driven subscription gift strategy with insights from over 1,000 recurring donors themselves.

Our report reveals what motivates recurring donors to give, incentivizes them to stay, causes them to leave, and more.

Whether you’re looking for fast improvements or ways to reimagine your recurring giving program, we’ve surfaced actionable takeaways that will leave you feeling inspired to get started.

Inside You’ll Find:

A pulse check on the state of subscription giving
Top recurring gift motivators and incentives
Considerations to avoid recurring donor churn
Actions to attract and retain recurring gifts
BONUS: Find out how else recurring donors are taking action for the causes they feel passionate about

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